Lexus

RX Content videos

Tasked with creating a number of content pieces for use within websites and broadcast. In general, these were opportunities to illuminate the more technical aspects of the cars. They served the purpose of demistifying technologies and cementing Lexus' place at the forefront of innovation. The motion and edits were all storyboarded, scripted and conceived by me personally- and rendered in cinematic, stylized glory by Logan.

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